Category: Marketing Insight

Social Media impacts

The graph below from Hubspot shows the various impacts social media platforms have with engaging with your audience. This is a very good visual to easily see which accounts you may need to focus on depending on your desired outcome or marketing strategy.

What drives successful marketing?

What are the key drivers to marketing success? Is it your product? Is it a user friendly visually appealing website? Is it your unique skills or customer service? Is it your story, the reason you decided to go into business? Or is it the way you communicate your goods and services that resonates authenticity to […]

define your market

Niche Marketing Quotes

If everybody is doing it one way, there’s a good chance you can find your niche by going exactly in the opposite direction. Sam Walton Identify your niche and dominate it. And when I say dominate, I just mean work harder than anyone else could possibly work at it. Nate Parker Very narrow areas of […]

Entrepreneur Summit 2018

I attended the Entrepreneur Summit in Brisbane this week presented by Aaron Sansoni with guests including Janine Allis (Boost Juice/Shark Tank). Was a full day of wisdom and inspiration, now looking forward to the 3-day bootcamp in Sydney next month… stay tuned for further updates on how I can better assist your businesses growth goals! […]

Get inspired by other entrepreneurs

Australia, the US and Canada have the series Shark Tank, the UK has Dragons Den and online at Entrepreneur.com they have the Elevator Pitch (https://www.entrepreneur.com/watch/elevatorpitch). These shows are great to gain inspiration into other businesses, how they started (there ‘why’) and what they have done to become a successful business (not all of them of […]

Product launch insight

Great to see the QLD Gov sponsoring young talent to share their startup ideas and product launches at the Sunshine Coast Innovation Centre. @InnovationCentreSunshineCoast KoalaSafe Citizen Wolf Krak Wazlo. #entrepreneurs #innovation

Sunshine Coast Start-up Weekend 2017

Startup weekends are held over 3 days and consist of 54hrs to pitch an idea then collaborate with entrepreneurs and skilled attendees to bring your idea/product to life and hopefully win the final pitch as being a product likely to go to market. This was the first SWE I had attended and joined a group […]

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